Awareness

Furniture

KPI : Strengthening Brand Awareness ⎮ Targeting : DMP Interest Targeting (Furniture, Interior Design) ⎮ Creative : 2 Horizontal Video Asset
Campaign Optimization : COVI AI optimization ⎮ Result : Above sector average by CTR ▲0.07%(p), VTR ▲8%(p)

Maintained stable high performance over a 3-month long-term
execution using high-affinity celebrity-driven creatives.