iPhone 17 Branding Campaign

Awareness

Electrical & Electronic

KPI: New product promotion ⎮ Targeting: Non-targeted ⎮ Creative: Two formats (horizontal/vertical)
Campaign Optimization: COVI AI optimization⎮ Result: Above sector average by CTR ▲0.56%(p), VTR ▲4%(p)

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Through our video ads for the latest iPhone series,
we secured high engagement rates (CTR/VTR) and successfully enhanced brand awareness.